Elon Musk promised Wisconsin voters a $1 million reward. Is that legal?

For the second time in a year, Elon Musk appears to be trying to bribe voters — and election law experts say it’s probably illegal.

Musk offered Thursday to “personally hand over” a total of $2 million to two individuals who have already voted in the closely watched Wisconsin Supreme Court race. (It’s unclear whether the payment is conditional on voting for Musk’s preferred candidate.)

Following threats of potential legal blowback, however, he said that the recipients of the $1 million reward would instead be chosen on the basis of their ability to be effective spokespeople for a petition against “activist judges.” His PAC has also offered $100 to anyone who signs the petition.

The stakes are high: The election will determine the court’s ideological balance — and potentially the future of abortion rights, electoral maps, and unions in the critical battleground state.

It’s the second time in two years that control of the court has been up for grabs. It’s also the second time that Musk has promised cash rewards to voters, and last time, he didn’t face any repercussions. Here’s what we know.

When was the last time Musk tried something like this?

In 2024, Musk’s PAC orchestrated a $1 million daily giveaway to registered voters in battleground states. The PAC initially said the recipients would be selected randomly in a lottery that the Philadelphia district attorney argued was a violation of state election law. Election law experts also argued that it violated federal law prohibiting cash payments for registering to vote or casting a ballot, including as part of a lottery.

So, are Musk’s payments legal?

In a blog post Friday, election law expert Rick Hasen, a professor at UCLA Law, said probably not. He pointed to Wisconsin state law, which states that paying voters to turn out is a crime. There is also a federal prohibition on vote-buying, but that doesn’t kick in when there are no federal candidates on the ballot, and it’s not clear that Trump’s Department of Justice would even prosecute Musk if it could, Hasen wrote.

Still, it’s alarming that the richest man in the world could be trying to buy votes in a highly contested and consequential election — and that at least one state court has already greenlighted a similar scheme before. Wisconsin Democratic Party Chair Ben Wikler said in a statement Friday, “Musk can have his day in court, but he cannot buy the court.”